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Wildside Press

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Market Research and Analysis, by Dr. Lyndon O. Brown (Paperback)

$24.95

Market Research and Analysis, by Dr. Lyndon O. Brown (Paperback)

$24.95
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1434473341
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An introduction to the scientific method as applies to market research and analysis. Dr. Lyndon O. Brown was Professor of Marketing and Advertising, Northwestern University; and Vice-President in charge of Research, Foote, Cone & Belding.

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